Most end users are trying to solve problems, automate a business process, write a letter, email a family member or play a game. They use the Windows operating system because it is already installed when purchased their computer. Most end users hear about other operating systems but give no thought to it if they are able to surf the web or write a research paper.

As computing advances, the idea of the application is becoming more important than the operating system. More and more we find that the operating system is not the reason the end user has chosen the application; it its the function and features of the application. And, if you are able to get an operating system that is designed specifically to run with your application; the advantages are clear and it becomes very compelling to do so. Additionally, you lessen the chances of competing resources by building the os around your application. (more…)